Trade may be one of the most important aspects of the modern economy. It determines availability, convenience, and pricing.

One company, Flexport, is going to win that space.

Ryan Peterson, founder of Flexport, believes that nothing helps people improve their lives more than the ability to trade with one another. And, yet, even in the era of free trade, international shipping for businesses is still way too cumbersome. If Flexport succeeds, the chair you’re sitting on, the phone you’re holding, and the clothes you’re wearing will all cost less.

It is an exciting time.

This is a prime example of how leveraging technology in a dated industry can revolutionize the space. This time, though, the the space is worth billions and billions of dollars. It’s currently marked by tons of inefficiencies associated with human error ~ but I’d bet in the, hopefully near, future we are going to see all of that start to change.