Limited Attention

I am always impressed by people who are experts at managing their attention. People who “complain about being busy” generally do not know how to prioritize their time. I think this is the ultimate skill: controlling your limited attention to maximize your expected utility. That sounds a bit abstract/buzzwordish – more concretely I mean that people who are good at getting what they want are generally good time managers.

Attention management is the practice of controlling distractions, being present in the moment, finding flow, and maximizing focus, so that you can unleash your genius. It’s about being intentional instead of reactive. It is the ability to recognize when your attention is being stolen (or has the potential to be stolen) and to instead keep it focused on the activities you choose. Rather than allowing distractions to derail you, you choose where you direct your attention at any given moment, based on an understanding of your priorities and goals.

We all have a very very (I think surprisingly) limited amount of things we can truly focus on each and every day.